User experience is how a person feels when interfacing with a system. The system could be a website, a web application or desktop software and, in modern contexts, is generally denoted by some form of human-computer interaction (HCI).

Our UX designer study and evaluate how users feel about a system, looking at such things as ease of use, perception of the value of the system, utility, efficiency in performing tasks and so forth.

The design stage typically involves moving the information outlined in the planning stage further into reality. The main deliverables are a documented site structure and, more importantly, a visual representation.

Upon completion of the design phase, the website should more or less have taken shape, but for the absence of the content and special features.

Development involves the bulk of the programming work, as well as loading content (whether by us team or by you the client). Keeping code organized and commented, and refer constantly to the planning details as the full website takes shape.

This is also the time for a full website review. To walk through every single page we’ve created everything from the home page to the submission confirmation page and make sure everything is in working order and that we haven’t missed anything visually or functionally.

The purpose of the launch phase is to prepare the website for public viewing. This requires final polishing of design elements, deep testing of interactivity and features and, most of all, a consideration of the user experience.

An important early step in this phase is to move the website, if need be, to its permanent Web server. Testing in the production environment is important because different servers can have different features and unexpected behavior (e.g. different database host addresses).